Associated Media Publishing Awarded Coveted Xtreme Digital Makeover Prize from NXT\ Digital Innovation
Extreme Makeovers are exciting to watch. We all love witnessing something fabulous unfold, revealing the potential that was there all along. Now take that concept, apply it to a brand, and imagine the possibilities. Launched in 2013, that’s exactly what NXT\ Digital Innovation has been doing with Xtreme Digital Innovation.
Presently in it’s third iteration, Associated Media Publishing has been awarded the most recent coveted prize from NXT\ Digital Innovation.
“We are thrilled to have been chosen and look forward to working with the NXT\ Digital Innovation team to take our brands to the next level”, said Julia Raphaely, CEO of Associated Media Publishing.
Associated Media Publishing entered the competition during The Integrated Marketing Communication Conference (IMC), held earlier this year, where Wayne Levine, CEO of NXT\ Digital Innovation, hosted workshops on digital measurement and trends.
“We had a deluge of entries from some really top brands after the IMC”, added Levine. “While we’d love to help everyone, we feel like there are massive innovations to make in space of Digital Publishing and look forward to working with Julia and her team in order to bring that vision to life.”
Past winners of the Xtreme Digital Makeover competition include Tile Africa, Homely’s Factory Outlet and Western Province Blood Transfusion Service (WPBTS). Tile Africa’s digital presence was overhauled, and their website renovated to reflect the inspiration customer’s receive when visiting the store.
WPBTS, on the other hand, required a fresh approach in order to reach their donor goals for the end of year; and so were crafted an immersive and viral campaign, set to launch on 9 November this year.
“No two winners are the same, so no two solutions will ever be the same”, added Levine. “But what will remain constant is our meticulous approach. We do everything with reporting in mind; and that means that everything we create is thoroughly researched, completely transparent and entirely measurable- the core tenants of what we believe makes digital great.”
Keep watching this space for the exciting reveal.